Denver Brazilian Waxing Since 2013
Brazilian Wax in Denver: What First-Timers Really Want to Know
Curious but hesitant? You’re not alone. Most people don’t walk into their first Brazilian with confidence. They come in with questions, nerves, or a story from a friend that made them flinch.
A Brazilian wax removes everything front to back, including the labia and between the cheeks, or leaves a landing strip or triangle if you prefer. It takes fifteen to twenty minutes, it is $65, and your first one is $32.50.
Wax & Lash has been Denver’s Brazilian waxing studio since 2013, with two locations, Berkeley and Central Park, and more than 2,000 reviews at 4.9 stars.
$65, first one $32.50Fifteen to twenty minutes4.9 stars, 2,000+ reviews
Brazilian Basics
Brazilian Waxing Basics: It’s Not Always “Everything Off”
Brazilian waxing means removing hair from the pubic area, including the front, labia, and between the cheeks, but what stays or goes is up to you. Some people want it all gone. Others leave a strip or triangle. What defines a Brazilian isn’t the shape; it’s the range of coverage. And no, you don’t have to be fully undressed the second you walk in. Your esthetician will guide you through it one step at a time, often with a drape or clear explanation, so nothing feels surprising. Brazilian waxing isn’t just for women either, it’s a service used by all genders for comfort, hygiene, or plain old personal preference. (You can scroll down for questions we get every day.)
*Note that we offer Brazilian waxing for women only, and we don’t currently do men’s Brazilians.
Know the Difference
What’s the difference between a Brazilian and a bikini wax?
Brazilian and bikini waxing sound like they’re on a spectrum, but they’re really two different comfort zones.
A bikini wax keeps to the edges, cleaning up the crease lines where skin meets swimsuit. The labia stays untouched. A French bikini goes a little further in, leaving roughly a two-finger-width strip.
A Brazilian goes all in: the labia, between the cheeks, and usually the front too. How much comes off is your call. It isn’t all-or-nothing, and you don’t have to go bare.
The difference isn’t about pressure. It’s about preference.
Bikini wax is $35, French bikini wax is $45, and a Brazilian is $65, or $32.50 if it’s your first wax with us.
Bikini Wax
$35
Edges only
Cleans up the crease lines where skin meets swimsuit. The labia stays untouched.
French Bikini
$45
A little further
Goes a little further in, leaving roughly a two-finger-width strip down the front.
Brazilian
$65
First one $32.50
The labia, between the cheeks, and usually the front too. How much comes off is your call.
Waxing or Shaving
Why choose waxing over shaving?
We hear the same thing constantly: “I’m tired of shaving every two days.”
Waxing pulls hair from the root, so you get three to five weeks of smooth instead of two days. Regrowth comes in finer and patchier over time, and consistent waxing means fewer ingrowns than a razor causes.
Denver makes the case on its own. Dry air and high altitude are hard on skin already, and razor burn on top of that is miserable. When a 70-degree weekend shows up in February, you don’t want to be thinking about stubble.
Laser is worth knowing about too. It thins hair over a series of sessions, but it rarely leaves you completely hair-free, and results vary with skin tone, hormones, and season. Waxing gives you a clean finish every time, on your schedule.
Most people who’ve tried everything land on waxing because it works with a routine instead of against it.
Aftercare
How do I prevent ingrown hairs after a Brazilian wax?
Most first-timers assume ingrowns just come with the territory. They don’t.
1
Exfoliate, but wait
Give your skin two or three days first, then use a gentle exfoliating glove in a warm shower, a few light passes every few days. Not scrubbing, and not the day of.
2
Skip the friction
Compression leggings straight out the door, a workout, or a hot tub in the first 24 hours are the most common culprits we see. Loose clothing for a day makes a real difference.
3
Use a serum
This is what Truth Serum and Smooth Operator were made for. Choose Truth Serum if you have reactive skin, Smooth Operator if you get ingrowns regularly.
4
Stay on schedule
Waxing every four to six weeks means finer regrowth, and finer hair is far less likely to get trapped under the skin.
Some of it isn’t in your control. Skin type, where you are in your cycle, and what you wear all play a part. If a bump shows up, gets painful, or lingers, go back to the aftercare routine rather than reaching for a razor. Shaving over an ingrown makes it worse.
Ask your esthetician what suits your skin. It’s a different answer for a first Brazilian than for monthly upkeep.
$32.50 Brazilian Wax for First-Time Clients
New here? Your first single wax service is 50% off at either studio, which makes a $32.50 Brazilian, our most-requested service. Full legs and men’s back waxes are excluded.
Here’s what that gets you. We’ve spent years turning a wax into something closer to a spa visit, and the details aren’t extras, they’re just how we work.
Before any intimate wax, you get a hot towel service. It softens the hair and opens the follicle, which makes the wax come out more easily and hurt less. It’s the thing we’re proudest of. Estheticians who’ve worked here have taken it with them to their own studios, and honestly, that’s the best compliment we could get.
You’ll also get a drape and the room to yourself to undress, since we step out, and there’s a feminine wipe waiting so you can freshen up before we come back in. For body waxing where you’re lying down, there’s an eye pillow and a light essential oil spritz.
None of this costs extra. It’s just what a wax should feel like.
Book at Berkeley or Central Park, whichever is closer.
Questions
Brazilian Wax Questions, Answered by Wax & Lash
The ones people are too embarrassed to Google. Blurted out mid-undressing, whispered at checkout, or sent as a panicked 10 p.m. DM. Nothing here surprises us, and none of it is a big deal.
How much does a Brazilian wax cost in Denver at Wax & Lash?
A Brazilian wax at Wax & Lash is $65, and your first one is $32.50 because we take 50% off your first single wax service at either Denver studio. That price is the same at Berkeley and Central Park, and it covers whatever you want, whether that is completely bare from front to back, a landing strip, or a triangle. Hair from the labia and between the cheeks is always included rather than charged as an add-on.
Does Wax & Lash offer a Brazilian wax membership?
Yes. Our Brazilian membership brings your monthly Brazilian down to $55 instead of $65, and it also gives you 5% off any other service and discounts on the products we carry. It’s the best value we offer for anyone who waxes on a regular four to six week schedule, which is most of our Brazilian clients. Ask your esthetician at your next visit or call either studio to sign up. You can use your membership at either of our studios, unused months do not roll over, and the membership cannot be combined with other offers.
Does a Brazilian wax hurt?
Some, especially the first time, but far less than most people expect. We use soft wax and work in small sections, which keeps each pull quick and the sting short. By your second or third visit the hair is finer and sparser, and most clients describe it as uncomfortable for a few seconds rather than painful.
How long does my hair need to be for a Brazilian wax?
About three to four weeks of growth, roughly the length of a grain of rice. That’s long enough for the wax to grip every hair and short enough that it doesn’t tangle. If it’s longer, don’t trim it; we’ll take care of that in the room. If you shaved in the last two weeks, wait a bit longer.
What happens at a first Brazilian wax appointment?
You’ll have a quick chat with your esthetician about what you want removed and anything we should know about your skin, then we step out and close the door so you can undress privately from the waist down. You’ll find a drape waiting, along with a feminine wipe so you can freshen up, and a candy on the treatment table because we think you have earned it before we start. Once you’re settled, we begin with a hot towel service, which softens the hair and opens the follicle so the wax comes out more easily and hurts less. It’s the thing we’re proudest of. We also offer an eye pillow and a spritz of essential oil so you can close your eyes and let the appointment happen. The wax itself usually takes fifteen to twenty minutes, and we finish with a soothing product to calm the skin.
Do I have to be fully naked for a Brazilian wax?
Waist down only, and we leave the room so you can undress privately. You’ll have a clean towel or paper drape, and your esthetician only uncovers what she’s working on. Nobody at Wax & Lash is fazed by anything; it’s the most requested service we’ve offered since 2013.
Can I get a Brazilian wax on my period?
Yes, it is completely safe to get a Brazilian on your period. Wear a fresh tampon or a menstrual cup, come in as planned, and just mention it when you arrive so your esthetician can go gently. Skin can feel a little more sensitive in the days right before and during a period, so if your schedule is flexible, the week after is often more comfortable, but it is never a reason to cancel.
How long does a Brazilian wax last, and how often should I come back?
You’ll stay smooth for about three to five weeks, and we recommend rebooking every four to six weeks. Sticking to that schedule is what makes waxing easier over time, since the hair comes back finer and the appointments get faster and more comfortable with each visit.
Is redness normal after a Brazilian wax?
Yes, and it usually fades within a few hours. Waxing pulls hair from the root, so some pinkness and small bumps are the skin’s normal response. Avoid heat, tight clothing, and friction for the rest of the day, skip the gym and hot tubs for 24 hours, and the redness clears on its own.
Can I get a Brazilian wax while pregnant?
Yes, we wax during pregnancy, and we look at each client case by case. Let us know you are pregnant when you book, since your skin may feel a little more sensitive, and we will take wonderful care of you.
Is Brazilian waxing safe for sensitive or darker skin?
Yes. Soft wax applied correctly is gentle on all skin tones and types. Darker skin can be more prone to post-wax discoloration if the skin is irritated, which is why we never wax over broken, sunburned, or freshly exfoliated skin, and why aftercare matters. Tell us if you’re using retinol or acne treatments, since those thin the skin.
Should I get soft wax or hard wax for a Brazilian?
At Wax & Lash we use soft wax for Brazilians, and technique matters far more than the type of wax. Our estheticians are trained in a low-pain soft wax method that removes the hair cleanly in one pass, which is what keeps the service fast and the skin calm. You don’t need to choose; you just need someone who does it well.
How do I prevent ingrown hairs after a Brazilian wax?
Exfoliate gently starting 48 hours after your wax and keep it up two or three times a week between appointments. Our clients use Smooth Operator by Just The Strip, the ingrown-prevention product we use in the studio, which comes as a roll-on or pads. Loose clothing for the first day and skipping the razor between visits also make a big difference.
How long does a Brazilian take?
A Brazilian usually takes 15 to 20 minutes. Your first visit may run a little longer, since we take time to walk you through every step and go at whatever pace feels comfortable for you.
Two Denver Studios
Book a Brazilian Wax in Denver
Your first Brazilian is $32.50, half off our regular $65. Book online in about a minute at either studio, Berkeley or Central Park. Walk-ins are welcome when the schedule allows.
We’ve been waxing Denver since 2013, and we’ve never advertised our way here. More than 2,000 Google reviews at 4.9 stars, left by clients who took the time to say something kind about a small, family-owned studio run by a team of women who love this work. That’s not a marketing budget. That’s word of mouth, and it’s the highest compliment we get.
So if you leave happy, tell a friend. That’s still the best referral there is.